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The people you hire will
dictate your culture.

Years of experience leading and investing in people prepared us for this moment - for making culture really matter at Upstart 13. Our culture is not founded on rally cries or words on a wall.

We built our culture one hire at a time.

Who we are

Culture Upstart 13

We are humble, hungry, and competent people who are radically changing the expectation and experience of outsourcing for all participants by challenging barriers that create inequality and by creating opportunities in technology for people everywhere.


Our Vision


Bringing down borders in technology to level the playing field for people everywhere.

That’s our vision, it’s what drives us. We knew it the minute the words were spoken. Thirteen words expressing the fire within, the need to challenge the preconceptions of outsourcing from both sides of the table.

You see, we believed that talented, determined people everywhere were deserving of opportunity, they desired responsibility and they would thrive in the right environment. So we built that environment at Upstart 13, rich with a culture and an ethos that rivals even the best US companies.

The realization of the vision is in people who embrace accountability, welcome complexity and deliver value day in and day out to any who are willing to reconsider what is possible.

Our Mission

Culture Upstart 13

Bringing down borders in technology to level the playing field for people everywhere.

Core Values

When defining our core values, it was vital we be authentic. For without authenticity, we would not have trust. From that early commitment, our values came to life, shaping and sustaining both how we work and the commitments we make to one another.

People first

Challenge barriers and create opportunities for willing, ambitious, and skilled people everywhere.

Be Curious

Seek to understand before seeking to be understood.

Solve the right problem

Establish the problem and the need for a solution, before solving for one.

Find a way forward

Commit to identify, discuss and solve issues together.

Honor your word

Keep our commitments to ourselves and to one another.